This is the official demo Web shop for

GoodRelations-for-Joomla v2 beta!

... an extension for VirtueMart, the popular Joomla shopping cart solution, which creates GoodRelations feeds (GoodRelations e-commerce vocabulary) of product offerings and thereby adds additional visibility and ties to your product sites by introducing Semantic Web capability (aka Web of Linked Data).

• WHAT IS GOODRELATIONS?
  The ontology GoodRelations, a standard vocabulary for e-commerce and complementing eClassOWL (web ontology for products and services), is used to describe products and services offerings and their relationships to other resources in a machine-readable format.

• WHY GOODRELATIONS?
  By issuing e-commerce applications with the GoodRelations ontology, powerful tools to annotate and consume products and services offerings on the Web can emerge.

• WHAT ARE THE BENEFITS?
  The GoodRelations ontology is currently supported by the Semantic Web search-engine Yahoo SearchMonkey which displays product details in a visually appealing way. Plus, there exists lot of evidence for positive effects regarding SEO with Yahoo and Google - see BestBuy!

• WHERE CAN I GET IT?
  The project Web site for the latest version is located at http://code.google.com/p/goodrelations-for-joomla/.
  The newest release 2.0b3 was released on July 30, 2010.